Behavioural Economics…

… is a topic that is introduced at A-level and many pupils jump on it as a fun and interesting new lens through which to view the world. And that is great, but sometimes in the teaching of this field of economics and psychology, what is missed is that there is a rigorous side to Behavioural Economics (B.E). Certainly at university and for Oxbridge, if you are going to pursue a passion in B.E, you need to show better evidence than having simply read about some limited experiments done on a small data set at an American University. This page here offers some resources for some of the more rigorous and interesting discussions in the field.

Dream it.

Behavioural Economics article by Michelle Baddeley from the Institute of Choice in Australia:

https://www.bbvaopenmind.com/en/articles/behavioral-economics-past-present-and-future/?utm_source=twitter&utm_medium=social&utm_campaign=rrssopenmind&psm=psm::twt:----:rrssopenmind:::::20200120::sitlnk

BE Guide 2014

Miller Amit Post pDF intro

Build it.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

BE Guide 2017

WEIRD sampling

Grow it.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

BE Guide 2018

Policy limitations

Introduction Nudge - best book as an introduction