Book: That will NEVER work (Netflix)

That Will Never Work

by Mark Randolph

That Will NEVER work by Marc Randolph

An engaging read into the trials and tribulations and path from idea to IPO for one of today’s most ubiquitous companies. An easy read, written in a conversation style, Marc (Co-found and first CEO of Netflix) gives insights into the hurdles they hit along the way and how they dealt with the key moments and decisions that had to be taken.

Very useful for Management / Entrepreneurial students who want an honest look at what it takes to turn an idea into something real.